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Saturday, January 12, 2019

Bungie Divorces Activision And Takes Baby Destiny With Her.

By Austin Wilson | @TheAustinPost1




Bungie, along with Activision Blizzard, said
in a joint statement that developer and
publisher would be ending their 8 year
relationship, with Bungie keeping all rights to
the Destiny franchise. The statement reads,
“Today, were announcing plans for Bungie to
assume full publishing rights and
responsibilities for the Destiny franchise.”




Bungie also posted a separate statement on
their official website.


Bungie announced on twitter that Destiny 2
will continue to be active on the BattleNet,
stating “Destiny 2 will still receive full support
on BattleNet and we do not anticipate any
disruptions to our services or your gameplay
experience.”


Whether or not Activision Blizzard will
continue this support after finalizing the
divorce remains to be seen.


The relationship between the developer and
publisher has been rocky since the beginning
in 2010, with both Bungie and Activision
having different perspectives on which
direction they wanted the Destiny franchise
to go. While Bungie seems to be more focused
on player experience, Activision has always
been driven by profit.


An example of this tension would be their
different points of views on the success of
Destiny 2's Forsaken DLC, where the
developers were pleased at the positive
reviews from players but their publisher
was disappointed in sales.


In a tweet, Kotaku editor Jason Schreier
reported that Bungie staff were literally
cheering at the announcement that they’d
be free from their controlling relationship
with their publisher.




What does this mean for Destiny? While
Bungie has had many issues in managing
the title, it’s becoming more of a possibility
that Destiny 2 will begin to stray away from
the ‘games as service’ model pushed by
Activision and players may see a decline of
in-game purchases in future updates. Another
possibility is the opposite route, where the
game plagued by even more micro transactions
to make up for the additional costs of being
their own publisher.

Destiny fans and gamers around the world
agree that this is the best move for Bungie
and are eager to see what the developer has
in store for the future.

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